Course Title: Advanced Customer Care and Public Relations
Venue: Durban, SOUTH AFRICA
Learning Duration: 2 weeks
Starting: 11 Dec 2017 Ending: 22 Dec 2017
Fees: 1500 USD
Payment Details: to cover tuition and training materials only.
This is an advanced version of the management of Public Relations (PR) and Quality Customer Care programmes. It will be more interactive and will address critical issues in PR and customer care. It will also provide an excellent opportunity to extend and renew experiences of key aspects of public relations and customer care.
The programme is very practical and participative. Lectures will be spiced with individual and group exercises and case studies. Real cases from participants' own institutions will be used as a basis for analysis.
HOW PARTICIPANTS WILL BENEFIT
At the end of the course, participants will be able to:
Identify emerging issues in public relations;
Mount PR programs;
Apply principles on quality control;
Apply techniques to customer relationship management.
WHO SHOULD ATTEND?
Customer Care/Relations personnel; Past participants in the Management of PR & Customer Care programme and Customer Service Management.TOPICS INCLUDE
Public Relations: emerging issues and challenges;
Issues and issues management;
Mounting PR programmes;
Emerging issues in customer care;
Communication problems: dimensions and solutions;
Setting quality control;
Customer care: cases;
Customer relationship management
Course No: 2017-12-11-3-17-1712
THE ESAMI/UNIES DBA PROGRAMME
5 May 2017
ESAMI and UNIES/StatMind will are offering a DBA degree. For more information visit the DBA Page